Surfnet – Cybersave Yourself

Danger! More and more cyber criminals are targeting universities and higher education.

Enter “Cybersave Yourself”, the Netherlands’ first cyber awareness campaign aimed specifically at students, teachers and administrators.

As the original campaign consisted solely of flyers and online articles, SURFnet contacted Instruxion to bring the campaign to life on social media. We turned the original printed campaign visuals into short 3D animations, starring the original “dangerous cyberspecies”.

At an average length of 40 seconds, each animation highlights one cyberthreat: how it operates, what damage it can do and how to prevent it. Short, sweet, to the point and perfect for social media.

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